With an average price of $2,108 psf, Hillock Green has sold 27.6% of its units
About 131 of the 474 units at Hillock Green near The Continuum were sold as of 6 o’clock this evening, according to the developer. On average, apartments at Continuum Showflat sold at $2,108 psf, bringing the take-up rate of the 99-year leasehold private condo at Lentor Central to 27.6%.
“We feel that achieving close to 30% sales of total units mentioned in the continuum balance unit chart on the first day in Lentor is credible and bears testimony to our product positioning and location attributes, being next to the MRT station and a mall,” says Lim Han Qin, director of Soilbuild Group, representing the consortium developing the project.
“We feel that the sales achieved today reflect the confidence and interest of buyers and investors in this up-and-coming residential enclave,” adds Lim of Soilbuild, further noting that Hillock Green is the third project to be launched in Lentor Hills development.
Ismail Gafoor, CEO of PropNex, stated that the sales made at Hillock Green “is respectable” considering that it is one of two projects that were launch this weekend. Additionally, the appealing average price of $2,108 psf in Hillock Green was a major selling point.
In the two weeks leading up to this weekend’s launch, approximately 273 checks were received as indications of interest. A conversion rate of 48% was achieved with the 131 units sold.
“It’s a high sales conversion rate based on cheque collection, especially with J’den launching on the same weekend,” remarks Ken Low, managing partner of SRI.
“According to Justin Quek, deputy CEO of OrangeTee & Tie, Hillock Green is the third launch in the [Lentor] vicinity within just slightly over a year, and there are three more upcoming sites,” he says. “It achieved healthy sales on launch day, considering buyers have more options in this location.”
Lentor is expected to continue to have good demand from homeowners and upgraders in the future, according to investors, as pointed out by SRI’s Low. “They also drew reference from the strong capital gains this year at recently completed projects in the northeast region such as Riverfront Residences, Affinity at Serangoon, Florence Residences and JadeScape.”
Hillock Green’s developer is running a “special 11.11 promotion” from 5 pm tonight evening through Monday, Nov 13, in honour of the long weekend and Singles’ Day. During this promotion, buyers can save an extra $11,000.
1953 Condo Showflat is open for online bookings. You can now register online to receive direct developer discount offers and prices